What Does Marmite Taste Like?

"What does Marmite taste like?" A rather unexpected question, seeing that that the Marmite Food Company (later Marmite Ltd) was set up in Burton upon Trent in 1902. Some love it enough to bathe in it while others find it horrible and distasteful. I've never crossed paths with someone who did not know what Marmite taste like or, at least, what Marmite is until now.

After a long explanation on what the black sticky stuff taste like, one thing was certain; there are in fact people who are not at all familiar with the taste of Marmite.

Just goes to show that it's not safe to assume that everyone knows who you are and what your brand and / or product is all about.





Pierre Fourie is a leading marketing and advertising consultant based in Johannesburg South Africa. He is highly regarded for his expert knowledge on Digital Out Of Home (DOOH) systems and his ability to conceptualise and execute marketing / advertising strategies. Pierre was dubbed the “digital expert” on developing content strategies and promoting branding concepts for private digital advertising networks, including Planet Fitness Gyms and The More Golf Group. His background in the electronics engineering field of study, combined with more than 10 years experience as a business owner, entrepreneur and media expert is reflected on his personal blog: http://mediamarketingandsales.blogspot.com